PPC ADVERTISING - SEM - SMM - TRAFFIC GENERATION
AUDIENCE ACQUISITION - CUSTOMER CONVERSION

 360 Degrees Approach to Online Advertising

Upcoming Learn with Google Hangout: Holiday Bidding Strategies on Google Shopping

Entering the busy holiday season, we all need a little help. That’s why we’re shimmying down the chimney with a bag full of goodies to make the web work for your business.

What you used to know as Product Search in the U.S. has just transitioned to a new commercial experience, based on Product Listing Ads, called "Google Shopping." We’re making it e

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Boost your results with Dynamic Search Ads, now available to all

Last October we introduced Dynamic Search Ads, an efficient new way to target relevant searches with ads generated directly from your website. Now, after a year of refinements and successful beta testing, we’re making Dynamic Search Ads available to all advertisers in the next few days.

Boosting Results, Efficiently
Dynamic Search Ads (DSA) generate

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iOS app promoters can now measure downloads with AdWords

Apps are a powerful way to keep your most loyal users engaged, and can also be a real driver of revenue for marketers big and small. When advertising apps, the key is to know what’s working and what’s not. While advertisers have already been able to measure their Android app downloads within AdWords, we’ve now launched the ability to track iOS down

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Upcoming Improvements for Conversion Optimizer and Enhanced CPC Users

Using AdWords Conversion Optimizer or Enhanced CPC can help you get more conversions at lower cost, and reduce the time required to manually optimize your bids. When using either one, changing your ad rotation from “Optimize for clicks” to “Optimize for conversions” increases conversions by an average of 5%. That’s because “Optimize for conversion
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Showcase your promotions and get your customers’ attention

Shoppers are savvier than ever. They use social recommendations, web searches and smartphone apps to make informed purchase decisions. So how can a retailer stand out and get a shopper’s attention?

Today, we're rolling out a new way for retailers to reach shoppers at the moment of interest. Retailers can now add promotions to their product listings

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Read more http://feedproxy.google.com/~r/blogspot/ATHs/~3/RRFxV_dg-gQ/showcase-your-promotions-and-get-your.html