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 360 Degrees Approach to Online Advertising

Making large-scale changes faster and easier in AdWords

Have you ever needed to adjust your AdWords bids by 5% for several thousand keywords? Or had to find and replace a bit of text in your ad copy across a couple hundred ads? Maybe you’ve changed your web address and need to update all of your visible URLs and destination URLs across your account.

We love making AdWords faster, simpler and more

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App promoters: Are you prepared for a surge in downloads this holiday season?

With 29% of shoppers planning to purchase smartphones this holiday season, there’s no doubt that some of the shiniest new mobile devices will be wrapped up under the tree this Christmas. Little time will be wasted before happy new smartphone and tablet owners begin searching for the best apps to fill these new devices. So it’s no surprise that acc...

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Impression share reporting changes are here

Impression share (IS) is the number of impressions you received in a campaign or ad group divided by the estimated number of impressions you were eligible to receive. Today, we are rolling out several improvements and changes for AdWords impression share reporting announced back on October 1st. Here’s a recap of what’s new and some tips on how to...

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AdWords Hangouts on Air series - Answering your most frequently asked questions

Wonder what to do when you can’t find your ad? Or how to diagnose the cause of a performance fluctuation?


We’re introducing a new Hangout on Air series on the Google Ads +Page where AdWords specialists from the 866-2-GOOGLE support team will discuss many of the issues you contact us about most frequently.


On November 8 at 11 AM PDT, the AdWords

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Impression share changes are coming next week. Download any desired historic reports now.

On October 1st, we announced several improvements and changes for AdWords impression share (IS) reporting planned to happen in early November. When we launch these improvements next week, there will also be changes to the availability of historical IS reporting data.

Preserving pre-October 2012 historical IS data
If you rely on historical impression

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Customer Support in the Digital Age: A Recap of AdWords Communities Summit Hangouts

The AdWords Communities Global Summit 2012 took place on October 16-17th at Google’s Headquarters in Mountain View, California.  This event brought together over 50 of the most prolific contributors to the AdWords Communities from 20 countries. These experts deserve a heartfelt thanks for selflessly investing their time in providing guidance to ot

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